Category: Tips & Tricks

When Coffee & Kale Compete

When Coffee and Kale Compete by Alan Klement will help you become better at creating and selling products that people will buy. Your joy at work will grow. You will know how to help companies increase profits, reduce waste, and remain competitive.

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Fundraising Field Guide

The Fundraising Field Guide was written to help early-stage tech startup founders decipher and navigate the fundraising process. It provides an overview of the soft and not-so-soft challenges you will need to prepare for as part of your fundraising journey.

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The Ultimate Guide to Project Management

Perhaps you’ll build the next big thing, add a feature your users have been waiting for, or write that book you’ve been thinking about for years. Perhaps you’ll put a man on Mars, or land a rocket on a boat, or reinvent the car. Perhaps. But first, you’ll need a plan.

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Email Outreach Playbook

Master the craft of sending sales emails that convert. Email is a priceless cold sales tool. It’s less intrusive, more efficient, and, according to data from MarketingSherpa, more effective than a phone call.

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State of Data Insights 2017

In March of this year, we put together a survey to understand how people in different roles and at different companies are using data to find insights that are important to them. We collected 170 responses from respondents of various roles and companies – ranging from C-level executives and VPs to individual contributors, early-stage startups to Fortune 500 companies – to understand how they access, use, and analyze data.

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Mastering Retention – Product Analytics Playbook Vol.1

Retention is critical for every product, whether you’re at a Fortune 500 or a 5-person startup. Until now, most available resources only list tactics and ‘growth hacks,’ offering little guidance on developing a comprehensive retention strategy. The Product Analytics Playbook: Mastering Retention fills that gap; it’s the culmination of years of working with the industry’s top product teams and retention experts.

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The Messaging Survival Guide: Growing Your Chatbot

We created two guides based on our learnings! 1) For creating and growing a Chatbot 2) For creating a viral emoji keyboard We designed the guides to be fun, thoughtfully designed, comprehensive, and actionable. The guides cover planning, creating, and driving traffic to conversational experiences.

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