State of Performance Marketing 2017

State of Performance Marketing 2017

Last year, we found the vast majority of marketers are familiar with running programmatic campaigns. So when we surveyed over 1,300 marketers from North America and Europe this year, we shifted our focus and dove deeper into how they’re thinking about the latest performance strategies across every stage of the marketing funnel.

You will learn:-

  • Why 57% of marketers are changing their attribution model this year
  • Why almost 40% of marketers spend a majority of their budgets on measurement alone
  • Why 69% of marketers are using dynamic email based on user behavior
  • And more!

See how you compare!

State of Performance Marketing 2017

by Adroll (PDF) – 21 pages

Click here to download this free ebook

About The Author

John

My name is John Eye and I’m obssessed with ebooks, loves to procrastinate, a bookworm and one that loves to share with the world what free ebooks have to offer.

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