Category: Copywriting

How to Write Magnetic Headlines

On average, 8 out of 10 people will read your headline copy, but only 2 out of 10 will read the rest. The better your headline, the better your odds of beating the averages and getting what you’ve written read by a larger percentage of people. This ebook provides you with concrete guidance that’ll have you writing better headlines in no time.

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Web Writing Style Guide

It’s for anyone interested in learning more about web writing. It’s not intended to be a general book about writing – we’re focused here on the type of writing people do in social media sites such as blogs, wikis, Twitter, and more. We also have a section about the issues you face when you create web pages, whether on your blog, your wiki, or your own website.

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